In hospitality, search engines have evolved beyond their original role. Today, platforms like Google and TripAdvisor function less like traditional search tools and more like digital travel planners, guiding guests through rate comparisons, reviews, and booking decisions.
In today’s hotel landscape, it’s no secret that online travel agencies (OTAs) dominate guest acquisition. For many hotels, reliance on OTAs accounts for 40% to 75% of bookings — and while that may keep occupancy strong in the short term, it comes at a steep cost. Commission fees eat away at revenue, and properties risk losing control of the guest relationship.
Condo hotels are gaining momentum as both an investment vehicle and a hospitality model. Blending individual ownership with professional resort management, they allow owners to enjoy personal use of their unit while generating income when it’s rented to guests. For developers, operators, and buyers, condo hotels represent a hybrid that combines the benefits of real estate with the revenue potential of hospitality.
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