We have all heard of the Golden Rule: “Treat others as you want to be treated.” It’s something that is instilled in us from a young age, and on the surface, it makes perfect sense. But does it work today, not just at work but also in everyday life?
For decades, we have measured hotel and resort performance using a familiar set of metrics: occupancy, ADR, RevPAR, GOP, labor percentage, guest satisfaction scores and market share. And we should.
According to Oracle Hospitality, 73% of travelers want a mobile-first, self-service hotel experience. Yet 65% of hotels surveyed by AHLA still suffer from staffing shortages.
Hospitality companies have spent years becoming more specialized. Operations teams focus on operations. Revenue teams focus on revenue. Marketing teams focus on marketing. Each discipline has its own leaders, systems, meetings, reports, and priorities.
Our Chief Development Officer, Brittney Jones, recently spoke on the panel “Elevating Hospitality – Chief Development Officers’ Outlook” at LendingCon 2025, alongside executives from Hilton, Choice Hotels International, and Red Roof. The conference brought together lenders, developers, and operators at a time when capital is available, but only for those with discipline, creativity, and strong fundamentals.
When it comes to hotel renovations, there are countless ways for a project to go off track: missed deadlines, budget overruns, design misalignment, and stakeholder frustration. That’s why having in-house design and project management isn’t just a convenience. It’s a strategic advantage.
Brittain Resorts & Hotels, a leading hospitality management company with a growing portfolio of award-winning properties throughout the Southeast, today announced the addition of three senior leaders to its executive team. These appointments underscore the company’s continued growth trajectory and its commitment to investing in world-class leadership that drives operational excellence, strengthens team culture, and elevates the guest experience.
Our Chief Development Officer, Brittney Jones, recently spoke on the panel “Elevating Hospitality – Chief Development Officers’ Outlook” at LendingCon 2025, alongside executives from Hilton, Choice Hotels International, and Red Roof. The conference brought together lenders, developers, and operators at a time when capital is available, but only for those with discipline, creativity, and strong fundamentals.
Our Senior Vice President of Revenue Management, Chris Ellison, and Vice President of Sales, Brian Miller, represented BRH at the IMN Conference, where the tone of the industry was defined by a single word: maturity. The environment has shifted, and operators are being forced to adjust.
At HITEC 2025 in Indianapolis, Director of Technology Jeremy Slone represented Brittain Resorts & Hotels with a clear focus: finding scalable, integrated tech solutions that elevate both operations and guest experience. Beyond exploring AI, automation, and CDP innovations, Jeremy used the event to strengthen relationships with key partners and align on future roadmaps. His takeaway? The right technology isn’t about hype — it’s about tools that truly support our people, streamline operations, and unify data across platforms.
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